Through our plan of action announced last October, MAC UK & Ireland continues to stand with and support the black community in the ongoing fight against systemic racism.
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ALL GENDERS.
INCLUSIVE SINCE INCEPTION IN 1984, MAC CELEBRATES DIVERSITY AND INDIVIDUALITY
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MAC SALUTES OUR SISTERS
NATALIE PRICE
“My chosen products will always give me the ultimate glow and enhance my natural features.”
ESTHER TAIWO
“My go to look will forever be radiant fresh-looking skin that looks like skin.”
RACHEL MASON
"My go to look will always spotlight my eyes, embrace my cheeks and accentuate my full lips.”
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LGBT+ HISTORY MONTH – MAC x VOGUE RITES
Since its inception in 1984, MAC has celebrated diversity and individuality and been a brand that is welcome to people of All Ages, All Races and All Genders. We take our credo to heart in everything we do, and today remain more committed than ever in using our resources to advance equality, inclusion and justice.
Each February MAC takes the opportunity to educate people on different moments in LGBT+ history and how MAC continues to support the community.
Vogue, or voguing, is a highly stylized, modern house dance gaining popularity in the late 1980’s but it can be traced back long before then. Birthed by the black and Latinx queer communities of Harlem in the 1800’s, the founders of voguing started what is called the ' Ballroom Culture' . Ballroom houses form a safe space where freedom of gender identity and sexuality is allowed. These houses participate in balls, where they compete against each other in theatre performance and dance.
Between the 1960s and 1980s, the city’s drag competitions had transformed from pageantry-style balls to voguing battles. It gained mainstream exposure in 1990 when it was featured in Madonna's song and music video "Vogue" (which MAC created its iconic shade Russian Red for), and when showcased in the documentary Paris Is Burning or more recently the popular series Pose. In its modern form, this dance has become a global phenomenon that continues to evolve both stylistically and demographically.
This LGBT History Month, MAC has partnered with London-based ballroom community Vogue Rites to explore how this dance expression serves as a safe space for LGBT+ people to find family, confidence, self-love and self-expression.
Each February MAC takes the opportunity to educate people on different moments in LGBT+ history and how MAC continues to support the community.
Vogue, or voguing, is a highly stylized, modern house dance gaining popularity in the late 1980’s but it can be traced back long before then. Birthed by the black and Latinx queer communities of Harlem in the 1800’s, the founders of voguing started what is called the ' Ballroom Culture' . Ballroom houses form a safe space where freedom of gender identity and sexuality is allowed. These houses participate in balls, where they compete against each other in theatre performance and dance.
Between the 1960s and 1980s, the city’s drag competitions had transformed from pageantry-style balls to voguing battles. It gained mainstream exposure in 1990 when it was featured in Madonna's song and music video "Vogue" (which MAC created its iconic shade Russian Red for), and when showcased in the documentary Paris Is Burning or more recently the popular series Pose. In its modern form, this dance has become a global phenomenon that continues to evolve both stylistically and demographically.
This LGBT History Month, MAC has partnered with London-based ballroom community Vogue Rites to explore how this dance expression serves as a safe space for LGBT+ people to find family, confidence, self-love and self-expression.
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MAC TOMORROW'S ARTIST PROGRAMME
A six week course which supports young people from marginalised backgrounds with a personal and professional development programme.
BERNICIA BOATENG FOR BLACK TO FRONT
MAC Cosmetics partners with Lammas Park as part of Channel 4’s Black to Front campaign which champions Black British talent.
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M·A·C COSMETICS EQUAL FUTURES SCHOLARSHIP AT CENTRAL SAINT MARTINS
As part of their ongoing commitment to advancing equality, inclusion and justice, MAC is proud to introduce Cameron Jukes as the first recipient of The MAC Cosmetics Equal Futures Scholarship at London’s globally renowned art and design institution Central Saint Martins.
Awarded to a Black, Asian or Multi-Ethnic student, the newly-formed scholarship will cover maintenance and support for the three-year period of their degree.
MAC has been synonymous with rising talent and fashion since its inception. The scholarship marks a new chapter in MAC’s ongoing relationship with Central Saint Martins, having previously supported students to fully realise their visions with makeup and artistry across both the Fashion BA and MA graduate shows.
Cameron impressed the judging panel with his talent and passion.
“The MAC Cosmetics Equal Futures scholarship means that I can create bereft of the stress due to my financial standing. The cards I had been dealt in life have always felt like a burden to me, yet I forever try to use my past as a fuel to ignite rather than to perish in. Fashion has the potential to be powerfully influential. Being part of an industry of such nature excites me, and now I stand together with MAC in this future. I wish this to be a testament of how circumstances do not have to hinder your goal.”
Cameron Paul Jukes
“The MAC Cosmetics Equal Futures scholarship means that I can create bereft of the stress due to my financial standing. The cards I had been dealt in life have always felt like a burden to me, yet I forever try to use my past as a fuel to ignite rather than to perish in. Fashion has the potential to be powerfully influential. Being part of an industry of such nature excites me, and now I stand together with MAC in this future. I wish this to be a testament of how circumstances do not have to hinder your goal.”
Cameron Paul Jukes
BALLET BLACK
Celebrating diversity in dance, MAC UK & Ireland have partnered with Ballet Black for over 20 years, supporting their mission to see a fundamental change in the number of Black and culturally diverse dancers in mainstream ballet companies today. From shade-matching ballet shoes with Studio Fix Fluid Foundation, to co-creating looks and providing products for their virtual and physical shows – MAC is a proud partner of Ballet Black and all their dancers.
“I founded Ballet Black in 2001 as a direct response to the lack of representation of Black and Asian dancers in classical ballet here in the UK. In the lead up to our first performance, I was searching for high quality makeup that catered to the different skin tones of our dancers, not only for them to wear in performance but so that we could paint our ballet shoes to match our skin colour. Back then, MAC was one of the first brands to offer such products and were also one of the first companies outside of the dance world to support our mission. Fast forward to today, and we are proud to continue our decades long partnership with MAC, upholding the ideals of inclusivity and equality for all.”
Cassa Pancho MBE Founder and Artistic Director, Ballet Black
“I founded Ballet Black in 2001 as a direct response to the lack of representation of Black and Asian dancers in classical ballet here in the UK. In the lead up to our first performance, I was searching for high quality makeup that catered to the different skin tones of our dancers, not only for them to wear in performance but so that we could paint our ballet shoes to match our skin colour. Back then, MAC was one of the first brands to offer such products and were also one of the first companies outside of the dance world to support our mission. Fast forward to today, and we are proud to continue our decades long partnership with MAC, upholding the ideals of inclusivity and equality for all.”
Cassa Pancho MBE Founder and Artistic Director, Ballet Black
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